Following on from my post on The Idea Comes By Solving A Problem, we have found several issues in our business that we are going to solve with a web app.
We use a range of tools to manage our business, basecamp, lighthouse, sugar crm, as well as custom built internal apps, and none of these really integrate. So we are going to build a suite of apps to help manage your business. Nothing revolutionary but it will be a one stop shop for small business owners.
Some people will be saying so why have you told everyone your idea, do you not want to keep it secret?
The answer is no there is no need to keep your ideas secret; because telling people your idea does not matter.
The more you talk about your idea, the more you will understand it and be able to articulate it when you start the marketing drive.
As you talk about your idea with people, people will give you feedback, advice, offer ideas, make sure you listen, but do not let negative people deter your from your vision. Also talking about your idea will create a buzz surrounding it, that will keep you energised in the tough times.
This idea is solving a need in my business that needs to be addressed, so if someone else beats me too it then that is great.
I also think I can build this tool better than anyone else, and even if I don’t there is more than enough businesses to target so there is more than enough pie to go round.



